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Magic Johnson - Good Works

The Magic Johnson Foundation, founded by Earvin “Magic” Johnson in 1991, works to develop programs and support community-based organizations that address the educational, health and social needs of ethnically diverse, urban communities.

Since its inception in 1991, the Magic Johnson Foundation has had a significant, impact towards positively changing the face of urban, minority communities. Our programs and services are dedicated to harvesting an affirmative affect on community revitalization by:

eliminating negative cultural barriers;

advancing economic and social equality by engaging minorities in every aspect of their communities;

increasing academic and innovative achievement;

raising AIDS/HIV awareness, treatment and prevention;

the creation of positive emerging leaders;

and promoting collaboration and alliance among all sectors of the community (businesses, educational institutions, legislative, community and faith-based organizations, and policymakers).

  • The Magic Johnson Foundation has improved its rating on Charity Navigator to Three (four star rating)
  • In 2011 the Magic Johnson Foundation will celebrate their 20th anniversary
  • To date the Taylor Michaels Scholarship program has provided over 300 youth with resources and support
  • By year’s end 2010 our Community Empowerment Centers (CEC) will have impacted over 245,000 disadvantaged youth
  • CECs have provided programs and transitioned over 450 families from subsidized housing to home ownership
  • CECs have provided over 1,500 youth and young adults with GEDs
  • CECs have improved the academic performance of over 6,000 youth
  • Through the “I Stand with Magic” campaign over 89,000 people have signed up in the online campaign fight against HIV/AIDS
  • Through the "I Stand with Magic" campaign, the Magic Johnson Foundation has provided free HIV/AIDS testing to more than 38,000 Americans in 16 major cities. Additionally, the program has educated nearly 280,000 people about HIV, risk factors associated with the disease and the importance of HIV testing
  • Since 2003 the partnership with AIDs Healthcare Clinics has tested over, 3,750 adults and identified positive results for over 1000 testers
  • The Magic Johnson Foundation Annual Kid’s Mardi Gras started in 1997 has hosted over 16,500 disadvantaged urban youth
  • The Magic Johnson Foundation Annual Holiday Party has hosted over 45,000 youth and distributed over 300,000 toys since 1994

Magic Johnson Encourages Entrepreneurs

By Blake Dukes

Magic Johnson appeared at a Housing Wires REO Expo in July 2011, to speak to real estate customers around the country who had gathered to hear his valuable advice.

Magic, a 5 time NBA championship winner in the past , retired first in 1991 after announcing that he had been infected with the HIV virus, but returned to play in 1992 and then again in 1996 before finally retiring. He shifted his focus onto business, but took a lot of components that made him a winner in basketball and re-applied it.

Raising money for AIDS awareness and his investment into real estate proved that knowing your customers was the first ingredient of becoming a successful business man. He spoke on good work ethics, competitiveness, and focus being the main deciding factors of how successful your vision is. To add to this, I knew that my online mba would be a valuable asset to add to my success. No matter where the attendees had come from in the past, they were here to change their future, and where stunned when Magic revealed that banks had turned him down for loans in his past.

Magic urged people to take potential investors to the site of business and show them how to serve urban markets. This is how he won over the CEO of Starbucks. If you find an investor, showing them your vision in person could help them see results better.

While many wanted autographs, I took a photo with him, but took away more importantly, note to start my future successfully. Inside the seminar, each of the attendees listened with respectful facial expressions toward a living legend that we all had cheered for in the past, but at this moment, we could see passed that and look into tomorrow at ourselves instead.

Many in attendance were shocked to hear some of the stories that he shared with us in regards to his “coming up” struggles, but it was clear that we all shared one important ingredient, which was tenacity for success. Everyone that has even the slightest desire to be an entrepreneur has to have this trait in their personality makeup, or they will fall through the cracks with their business right behind them..

I will never forget the encouragement, insight, and confidence that I felt after a brief meeting with Magic. With such little time provided, I gave the condensed version of my business idea and he again gave great advice and encouragement. I felt that my idea had the stamp of approval by a legend , so I was encouraged to go for it.

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